The exercise comprised of four components:
1. a literature review of recent publications related to social impact measurement and evaluation in museums
2. a valuation of four completed TWM programmes serving excluded audiences
3. an analysis of Group for Large Local Authority Museums (GLLAM) data on TWM audiences
4. the development of a logical model and recommendations for ways to plan, enhance and measure social impact of museum programmes going forward
In March 2005, with TWM’s approval, Bristol’s Museums, Galleries and Archives joined this exercise, commissioning AEA to evaluate two of its finished programmes, analyse GLLAM data on its audiences, and develop a logical model and recommendations for ways to improve the social impact of its programmes.
For more information visit: www.nemlac.org.uk